Fourth Edition, 2000
Edited by Patricia Calvert
ISBN 0-929895-32
232 pages, fully illustrated
$37.95 + shipping/handling

Written by members of the international association, the Association for Communication Excellence, The Communicator’s Handbook is a desktop reference for media professionals, small business owners and those who work with the public or the media.

Chapters:

Practical Lessons from Research
The Art of Good Writing
Publications
Writing for Magazines and Newspapers
Writing Short Course
Newsletters
Photography
Graphic Design Basics
Exhibits
Posters
Slide Tape Productions
Video/TV Production
Radio
Internet Resources
Multi-media Productions
Designing Visuals for Teaching
Effective Speaking
Leading Meetings that Work
Media Relations
Public Information Campaigns
Instructional Design for Distance Education
Working with Volunteers
Strategic Planning
Organizational and Product Marketing
Understanding Risk Communications
Emerging Communications Issues

The Communicator's Handbook guides you through the fundamentals of crafting messages for print, radio, television, for speeches, over the Internet and satellite. Understand how to maximize the impact of your public information campaigns. Learn how to position your organization or business, manage crises and plan strategically.

The Communicator's Handbook builds the skills you need. Learn how to manage volunteers, handle yourself in front of a group, create good, effective presentation visuals, and write for print, television and radio.

The Communicator's Handbook helps you understand the Internet and the world of multimedia and video productions, and to master the fundamentals of instructional design.

Order The Communicator’s Handbook