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The annual ACE Critique & Awards Program is designed to help ACE
members and other communicators achieve professional excellence through constructive criticism and
to recognize those individuals who exhibit excellence in their work. The emphasis of this program is on
“critique,” with entries evaluated on content, effectiveness, creativity and technical production.
Critique & Awards is open to anyone who has produced communications projects or programs within the
past year for an organization in the public sector. Examples include work for the
U.S. Department of Agriculture, a land-grant university, a state extension service or experiment
station, or an international foundation. Non-English entries must provide a translation. Entries that were
produced or received by the intended audience between January 1, 2004, and December 31, 2004, are eligible for the
2005 program. Entries must arrive at ACE Headquarters no later than January 28, 2005.
With each entry you must submit an entry form, a supplemental one-page description* of your entry, and the
entry fee, payable to ACE in U.S. dollars. You may pay with check, Visa or Mastercard. Purchase orders
also will be accepted, but you must submit the purchase order with your entry. The entry form and 2005 rulebook will
be made available via the Web and in hard copy form in early December, 2004.
*The description should include: purpose, audience, marketing/promotion, role of each entrant, extent to
which the project met goals and objectives (if that information is available), and other information (production costs,
special circumstances faced during production and any other relevant information the judge should consider in evaluating
your entry). In addition, carefully read the criteria for each class; some classes may require additional background information,
such as evaluation methods used.
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