Southern Agricultural Communications Undergraduate Programs: A Survey

Randy Weckman
Deborah Witham
Dr. Ricky Telg

Student enrollment in agricultural communications undergraduate programs continues to increase throughout the southern region. This research reports on a survey of the nine agricultural communications programs in the 13-state southern region. The survey reviewed programmatic areas being taught, the number of students enrolled at each of the institutions, the faculty allocated to the effort, and faculty opinions about the future directions of their programs, especially in terms of enrollment and support for the program. Findings include that all programs depend on a small number of faculty to teach courses; and many of those faculty seem frustrated with a low level of support, recognition and respect. Two-thirds of respondents believed that a national accreditation program would be beneficial to their programs.

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Randy Weckman is associate professor, and Deborah Witham is professor; agricultural communications, University of Kentucky. Ricky Telg is assistant professor, agricultural communications and education, University of Florida.. All are ACE members. An earlier version of this paper was presented at the Southern Association of Agricultural Scientists Conference, Lexington, Kentucky, February 2000.
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